After 38 years and 4,500 transactions, John still has a spring in his step and a twinkle in his eyes that says, “I just love what I do and I can’t wait to put my experience to work for you!”
Seasoned real estate veteran. Master Negotiator. Avid fisherman and outdoorsman. Trusted real estate advisor. John is passionate about being an advocate for his clients. His meticulous and proven systems separate him from even the best of top agents and have earned him the right to serve thousands of extremely satisfied clients.
John Little has been helping homebuyers and sellers avoid costly real estate mistakes since 1976. Repeatedly ranked among Austin’s top Realtors® by Austin Business Journal, John has handled over 4,500 transactions and sold over $600 million worth of real estate. “I’ve basically seen it all,” says John. “No two transactions have ever been the same.” With his vast experience, John knows all too well how easy it is to overpay for a home or loan, or to get stuck with hidden fees and unanticipated future costs. A masterful negotiator with top-notch real estate market knowledge, John helps his clients avoid these pitfalls and defends their best interests with a firm hand.
After 38 years, John’s commitment to exceptional customer service remains unchanged. He is more excited today than ever before about working in real estate. “The industry has evolved so much. There are so many fun tools and systems available to buy, sell, and market properties. Back in the day, you only had pay phones and a pocket full of quarters,” remembers John. Indeed, without cell phones or fax machines, John literally went the extra mile for his clients, often flying to different cities just to get a contract signed.
Now, John stays up to speed on the industry’s changing technologies by taking classes, webinars, and online courses. After 25 years with the same real estate company, John joined Maxavenue because “as a seasoned real estate veteran, I was hungry for a chance to grow and raise the level of my service.” John has spent hundreds of additional hours training with Maxavenue, and as a licensed Broker and Certified Residential Specialist, he has the highest designations that a Realtor® can obtain.
Yet it is John’s extensive experience that truly sets him apart from other Realtors. Living and working in Austin since 1985, John has sold everything from small empty lots to mobile homes to multi-million dollar luxury properties. Having helped homebuyers and sellers all across Austin and its surrounding counties, he has an instinctive understanding of neighborhood turnover ratios, local and neighborhood appreciation rates, and real estate market cycles. He has serviced and sold homes all over Travis, Williamson and Hays counties. John rarely turns down any properties due to price or location. His only rule: “If I can’t provide 100% excellent service, then I have no business being there.”
Working with John is truly an authentic experience. Loyal and forthright, he puts his clients best interests above his own and refuses to sugarcoat the process. “I’ll tell you what you need to hear and what you don’t want to hear about the property,” he says. John knows that many buyers emotionally connect with a house or get tunnel vision about a particular home feature, like a big pool or a sweeping view. Oftentimes, they lose their objectivity and end up overpaying and overstretching their finances.
To avoid these costly mistakes, John utilizes the systematic Maxavenue Maximum Choice Home Buying System® to examine a potential home from all possible angles. “While you’re enamored with the floor plan, I’m looking at the location, condition, future appreciation, and future home homeownership costs. Is the value there? Is the price right? Does it fit your lifestyle needs?” John helps homebuyers define and prioritize their financial and lifestyle goals and conducts an organized, well-defined search process. Persistence is key: “We shop ‘till we drop,” says John. “I don’t care if it’s the first house or if it takes 120 houses. We buy the right house at the right price. Period.”
For home sellers, John knows the secrets to sell a home quickly and for the maximum value. He employs Maxavenue’s Maximum Value Home Selling System®, a systematic pre-inspection and marketing plan custom designed “to promote a property’s pluses and deal with its negatives.” John assembles and coordinates a trusted team of experts to stage the home both inside and outside, take professional photographs, maximize the home’s exposure on the Internet, and target the right potential buyers.
With his years of experience, John knows how to effectively reduce the risk of a canceled contract and ensures that his sellers are in a position of strength when negotiating. “Contracts are very detailed. There’s all kinds of traps written for the buyer’s benefit,” John says. “My job is to look out for traps and issues, eliminate them in advance, and always be one step ahead of the game.” Diplomatic and incredibly savvy, John is a staunch representative and defender of his client’s best interests.
After 37 years in the real estate industry, John is tough and steadfast. He enjoys tackling challenges and using his immense real estate knowledge to make a meaningful difference in the lives of others. “I love the sense of responsibility that is bestowed on me,” John says. “My clients are dependent on my skills and my experience to get a job done for them. I relish that opportunity. I jump in with both feet. I give it my all.” John is a trusted resource, with a level of sincerity, professionalism, and experience that is cherished by all his lifelong clients.
A Broker has completed a state-defined education that includes 900 classroom hours, way beyond the 210 hours required for agents. Additionally, Brokers must pass a more comprehensive broker's license exam. Brokers may work alone or they may hire agents to work for them.
A Realtor¨ is a licensed real estate salesperson who belongs to the National Association of Realtors¨, the largest trade group in the country. Not all agents are Realtors¨ - but choosing a designated Realtor¨ means you've selected an agent that must adhere to the National Association of Realtors¨ stringent code of ethics.
Accredited Buyers Representative:
Real estate agents who have earned the Accredited Buyer's Representative designation have been trained to deliver enhanced customer service, extensive due diligence and expert negotiation skills. Agents without this designation may not have the training or experience required to provide top-quality real estate buyer representation.
Certified Negotiation Expert:
Agents who have earned the Certified Negotiation Expert (CNE) designation are trained in a wide spectrum of negotiating strategies and techniques, along with tools to expertly negotiate from a position of strength. While all real estate agents have some experience in negotiations, working with a CNE designated agent gives buyers and sellers a strategic advantage in the negotiating process.
Graduate REALTOR, Institute:
Agents who earn the GRI designation have received advanced training in emerging technology, laws, and procedures as well as the increasingly complex real estate market itself. All agents work to provide a smooth home buying and selling experience, but GRI designated agents have taken the extra step to become a consummate professional and expert in their local market.
Seniors Real Estate Specialist:
Agents who have earned the Seniors Real Estate Specialist (SRES) designation have been trained to expertly guide and implement effective strategies for mature clients when making important decisions about selling, buying, relocating, or refinancing residential or investment properties.
Internet Marketing Certified:
e-PRO curriculum ensures your real estate agent has attained mastery of the latest social media technologies, such as Facebook and Twitter, and can create a compelling online presence vital to helping sellers reaching today's hyper-connected consumers. With the rapidly evolving world of Internet and social media technologies, it pays to have an expert on your team.
Certified Residential Specialist:
Agents who have earned the Certified Residential Specialist (CRS) designation have been trained to understand the complexities of the housing market, how to best position their client’s interests, and how to effectively community with all parties to a transaction. In short, the CRS designation means your agent has more advanced, specialized training in all aspects of the residential market than agents who haven't earned this designation.
Certified Luxury Home Marketing Specialist:
Agents who have earned the designation of Certified Luxury Home Marketing Specialist (CLHMS) are elite professionals with the knowledge, experience and skills required to expertly represent buyers and sellers in the Luxury Home market. In addition, a CLHMS designated agent is a local market leader with documented performance in the top 10% of their markets.
Short Sales and Forclosure Certified:<
Counselor of Real Estate:
Certified Real Estate Brokerage Manager:
Seller Representative Specialist:
Agents who have earned the Seller Representative Specialist (SRS) designation have demonstrated elevated professional standards, enhanced individual performance, and the ability to recognize emerging market trends and professional practices to real estate professionals. All of this specialized knowledge gives an SRS designated agent the tools to make the home selling experience as smooth as possible.
Green Real Estate Marketing Specialist:
Agents who hold the NAR Green designation have been trained to understand and expertly serve consumers seeking green “eco-friendly” homes. NAR Green agents not only receive education about the quickly developing green technologies and practices, but engage in ongoing specialized training to stay abreast of green real estate issues and trends.
Bachelor of Business Administration:
Master Certified Negotiation Expert:
Agents who earn the Master Certified Negotiation Expert (MCNE) designation have mastered a wide spectrum of negotiation skills - including all the CNE (Certified Negotiation Expert) qualifications, plus email negotiations, advanced negotiation techniques for both buying and selling, as well as mastering negotiating techniques among different generations and cultures. An agent with these extra, in-depth skills give their clients a significant advantage in negotiating from strength.
Certified Senior Housing Specialist:
Certified Senior Housing Professionals (CSHPs) offer specialized service specifically focused on the needs and special circumstances of senior buyers and sellers. Having completed extensive coursework and the in-depth training, CSHPs have the specialized knowledge to help seniors achieve their goals. As such, they are more equipped than general real estate agents to serve as the Consumer Champion throughout the entire consultative process of a late-in-life move.
Residential Construction Certified:
Agents who have earned the Residential Construction Certified (RCC) designation have been trained to gain a deep understanding of residential construction materials and methods. With comprehensive construction knowledge, RCC designated agents deliver superior consumer value when representing their clients to appraisers, inspectors, lenders, designers, engineers, and construction professionals.
Certified New Home Specialist:
Agents who have earned the Certified New Home Specialist (CNHS) designation are trained professionals and experts in the details of buying a newly constructed home. From negotiating favorable contract terms to expert due diligence during the construction process, a CNHS designated agent has extensive knowledge and experience as a buyer’s agent and the unique factors involved in working with builders and developers.
ECO-Broker is the premier green designation program for real estate professionals. Certified ECO-Brokers serve residential and commercial property owners, sellers and investors. ECO-Brokers build communities, and champion eco-friendly alternatives with an unparalleled level of care, commitment, and follow-up.
A broker whose license is held by another broker. An associate broker qualifies to be a real estate broker but still works for and is supervised by another broker. Associate brokers are sometimes called broker-associates, broker-salespersons or affiliate brokers.